yia studios is a floral design & creative direction studio founded by samantha borgstrom.

built on a lifelong love for adding beauty to life, yia is inspired by samantha’s beloved yiayia antigone—the original hostess with the mostest, who loved her home & garden. yia is an homage to every warm, wildly generous woman who makes a house feel like home and a gathering feel like magic.

through floral design and creative direction, samantha develops thoughtful visual worlds for celebrations, gatherings, and brands.